Meet us

James founded Umbra Public Affairs after a decade on Capitol Hill. He built the firm on the belief that policy wins are communications wins first. His client roster spans Fortune 100 companies, trade associations, and state governments navigating complex regulatory terrain.

Former bureau chief turned communications strategist. Victoria has placed stories in every major national outlet and knows exactly what makes an editor say yes.

Claire coaches executives through IPOs, congressional testimony, hostile media, and investor calls. She has turned stumbling communicators into trusted voices.

Thomas has written for governors, senators, CEOs, and a Secretary of State. His words have moved markets and moved voters. He believes every speech is an argument.

Daniela built viral campaign infrastructure for three Senate races and a presidential primary. She understands how narratives move through networks and how to accelerate them.